Pain points
- Spending across channels with no clear winner or loser picture
- Reports show activity, not contribution to goals
- Decisions made on gut feel, not data
- No prioritized plan for what to change next
Marketing Analysis
In-depth marketing analysis: what works, what wastes money, and what to do next
A clear, data-grounded read on every marketing effort — ranked from best to worst performer — with specific, prioritized recommendations tied to your actual goals and KPIs.
Target customer
Founders and marketing leads spending across several channels who need an honest, independent answer to: what is actually working, and where should the next krona go?
Pricing indication
From 9,500 SEK ex VAT
Fixed-scope analysis. Works as a one-off, a quarterly check-in, or the first step before a performance or organic engagement.
What Max can build
- Channel and campaign performance pull
- Goal/KPI mapping and attribution review
- Good vs bad performer ranking
- Wasted-spend and opportunity sizing
- Tailored, prioritized recommendation set
- Benchmark against goals
Deliverables
- Performance ranking across all efforts
- Clear good vs bad performer breakdown
- Wasted-spend and opportunity report
- Prioritized action plan tied to your KPIs
- Readout session and next-step roadmap
Process
- Connect data sources and define KPIs
- Pull and normalize performance data
- Rank performers and size opportunities
- Write tailored recommendations
- Deliver readout and roadmap
FAQ
- Read-only access to your ad accounts, analytics, CRM or sales data, and any goals or targets. The more complete the data, the sharper the recommendations.
- Dashboards show each channel in isolation and optimize for their own metrics. This analysis looks across everything, ties it to your business goals, and ranks where money is actually working.
- Specific, prioritized actions — what to cut, what to scale, what to fix, and in what order — tied to your KPIs. The charts support the decisions, not the other way around.
- It works as a one-off diagnostic, a recurring quarterly review, or the diagnostic step before a performance or organic engagement.
- AI speeds up pulling and normalizing messy multi-channel data and surfacing patterns, but the recommendations are senior judgment, not an automated score.
What data do you need from us?+
How is this different from the platform dashboards?+
Will I get specific actions or just charts?+
Is this a one-off or ongoing?+
Do you need AI for this?+
Related practices